Sunday, 8 March 2020

Environmental Concerns and Corporations


Environmental Concerns and Corporations

There are two sources of environmental threats—pollution and resource depletion. There
are many forms of pollution like air pollution, water pollution and land pollution.
Holistic environmental ethics has to be practiced. Ethical guidelines are necessary for
sustainable development. Environmental governance is an ethical effort supported by the
administration and the cooperation of people. NGOs can also promote environmental
Business must make ethics as an integral part of their corporate goal, taking care that their
practices, processes, and products conserve energy and resources and have a minimum
impact on ecosystems. Industries that are based on natural resources, like minerals, timber,
fiber, and foodstuffs, etc. have a special responsibility for:
adopting practices that have built-in environmental consideration.
introducing processes that minimise the use of natural resources and energy, reduce
waste, and prevent pollution;
making products that are “environment-friendly”, with minimum impact on people
and ecosystem.
Within five years of the Stockholm Conference, India amended its Constitution (The 42nd
Constitutional amendment 1976) to include “Environment Protection” as a constitutional

Acid Rain: Rain containing acids that form in the atmosphere when industrial gas emissions
(especially sulfur dioxide and nitrogen oxides) combine with water.
Environmental ethics: It is concerned with the issue of responsible personal conduct with respect
to natural landscapes, resources, species and non-human organisations.
Ozone: It is a layer in the lower stratosphere preventing all life on earth from harmful ultraviolet
Pollution: It refers to the undesirable contamination of environment by the production and use
of goods like automobiles.
Resource depletion: It refers to the consumption of scarce resources.

Media sector can be defined as comprising the creation, modification, transfer and
distribution of media content for the purpose of mass consumption.
Communication effort, mode and frequency depends on the cost and the level of influence
of the stakeholder.
Advertising is one of the most visible activity of business, its not only selling the products
but also the influence it exerts on the economy and society.
Sponsorship is the financial or non-financial support of an activity, used primarily to
reach the given business goals.

Advertisement: It is non-personal presentation and promotion of ideas, goods and services by
an identified sponsor.
Liaison Committee: Committee designed to make a link between two groups or committees.
Media: Communication channels through which news, entertainment, education, data, or
promotional messages are disseminated.
Newsletters: A printed report giving news or information of interest to a special group.
Sponsorship: Sponsorship is the financial or non-financial support of an activity, used primarily
to reach the given business goals.

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